| Shifting demographics and economic factors have recently necessitated the export of prefabricated homes. With respect to trade in the global market, home manufacturers can greatly benefit by using E-commerce and digital networks to communicate with their foreign clients.
The author proposes a software application to assist Canadian home prefabricators and manufacturers of building components to display their services and products in an interactive and electronic format. This tool would help these companies by increasing the size of their potential client base and the speed of their business interactions.
The study concludes that specialised software to facilitate the export of prefabricated homes can easily take advantage of the Internet's speed and accessibility as a download or Website as well as be available on CD-ROM.
Subject Prefabricated houses -- Canada -- Marketing -- Data processing.
Export marketing -- Canada -- Data processing.
Internet marketing.
Degree Master of Architecture
Department School of Architecture.
Rights ? Cyrus M. Bilimoria, 1999
Link to this record http://digitool.Library.McGill.CA:8881/R/-?func=dbin-jump-full&object_id=30124¤t_base=GEN01
PID 30124
Over the course of the last five decades, Canada has experienced a steady decline in the number of housing starts, a trend from which Qu¨¦bec is no exception. The reasons for such radical shifts in housing requirements can be to demographics
and economics.
http://digitool.library.mcgill.ca:8881/R/?func=dbin-jump-full&object_id=30124&local_base=GEN01-MCG02 |